ROSE
DE LEON

Storytelling is my jam. Short or long.
("That's what she said." - Michael Scott)

I’m Rose De Leon, a marketing copywriter based just outside of Chicago. Take a look at my portfolio and see how I blend my editing and writing background with creativity and strategic marketing.

WHAT I DO

I strive to deliver only the utmost professionalism, creativity and results-driven success to help your business grow. How do I accomplish this? Straight up tenacity, creativity and humor. And not necessarily in that order.

COPYWRITING

Engage & Influence

Simply put — I like belonging to a brand. I like familiarizing myself with the nuances of an organization's message and finding new ways to communicate and reinforce that unique branding. Currently, I research, write and edit content for print and web, email campaigns and other marketing collateral.

COPY EDITING

It was my life for a long time

I’m an experienced copy editor and page designer, and have worked for publications such as Erie Times-News, Telegraph Herald, In These Times, The News & Advance, Danville Register & Bee, The Daily Progress, Northwest Herald, Kane County Chronicle and DeKalb Daily Chronicle.

AWARDS

The Humble Brag (aka my nightmare)

In 2014, I won two first-place awards for best headline writing — one from the Illinois Press Association, and the other from the Northern Illinois Newspaper Association.

I've also won a few college journalism awards for Editorial, Opinion and Newswriting.

Home: Services

Home: Portfolio

Hello, Writing

A Sampler Platter of Content

To view, click on any of the images below. Due to copyright, privacy, embargoes and availability, not all of my work can be published here. If you’d like more or different samples, please fill out the form (at the bottom of the page) or contact me through LinkedIn.

How Financial Counseling Improves Employee Wellbeing HealthJoy Blog	CDW + Pride Month Digital ad	Meet the HealthJoy Virtual MSK Care Coaches HealthJoy Blog
Chicago Sun-Times Ad Chicago Sun-Times Ad (Series of 3)	How Industry Leaders Are Adapting to Appeal to Top Talent HealthJoy Blog	Low Benefits Understanding is Creating a New Healthcare Crisis HealthJoy Blog
HealthJoy Announces Clinical Coaches HealthJoy Blog	Digitization in Motion (Dell EMC) Case Study - Major editing/rewrites	HR's Biggest Lessons of 2021 in Their Own Words HealthJoy Blog
CDW for Emerging Technology Virtual Reality	N95 vs. K95 Masks Infographic	How to Safely Celebrate the Holidays with Seniors in the Age of COVID-19 Presidio Home Care Blog
How to Measure the Success of Your New Benefit HealthJoy Blog	Why MSK Is Driving Claims Spend HealthJoy Blog	5 Ideas for Healthy Easter Baskets LTD Commodities Blog
PCBA vs. Micro UDP USB Memory Buying Guide	Comparing N95 and KN95 respirator masks Understanding the differences between the two models	Fantasy Football: 5 Ideas for a Fantasy Football Party The Lakeside Collection Blog
CDW for Emerging Technology Drones	Winter Workout: Ideas to Get Your Kids Exercising During the Holidays LTD Commodities Blog	HOLA Signature Event 2018 Event program
New Year's Eve: 5 Crafts to Get the Kids Excited for a Fresh Start The Lakeside Collection Blog	6 Ideas to Make Your Home Cozy Without Turning Up the Heat The Lakeside Collection Blog	Developing Indulge LTD Luxury Brand
The Brains Behind SportsUp YesLiberia Thought Leadership	Act Now: Greywater Guerrillas In These Times Magazine	There's a Breeze. Why is that? Oh, it's because I'm probably not wearing pants Recovering Insomniac Blog
What's in Your iPod? Erie Times-News	Strategies for Staying Heart Healthy Presidio Home Care Blog	Holiday Card 2019 - CDW Print/Digital
eBook: Write OE Emails People Will Actually Read HealthJoy Blog	eBook: Sustaining Telemedicine’s Momentum in 2021 HealthJoy Blog	eBook: Elevating Benefits Engagement Beyond OE HealthJoy Blog